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10 Surprising Things You Didn't know about Client Services & Search Marketing Manager, Lisa Frampton
Disqualifying Leads Without Alienating Them as Future Customers - Part 2: Cultivating Non-Leads with Automated Marketing
4 Ways to Get Your Email Marketing in Front of the Right Audience Through Personalization & Segmentation
Total Cost of Ownership: What does it mean and how can you avoid costly, unsuccessful implementations.
Everything You Need to Know about PPC: Interview with Spectrum Search Marketing Founder, Bryan Larkin
Tips for Incorporating Mobile into your Strategy
Mobile this, mobile that, no matter what… You’ve got to go mobile. These are phrases that we hear day in and day out as business owners and marketers. However, it is not enough to just say you need it. First, it is important to understand the steps that you can take to easily implement mobile marketing into your overall marketing strategy why it is so important.
What is mobile marketing?
Mobile marketing is the use of mobile devices (tablets or mobile phones) for marketing your business. Simply said, your customers are able to interact with your business using any type of mobile device.
Mobile marketing includes the following:
The numbers Behind Mobile Marketing: (Based on an Anchor Mobile Study)
These are only a few of the statistics Anchor Mobile put out, but they are pretty impressive, right?
Why incorporate mobile marketing?
If the statistics we just shared with you are not convincing enough, here are a few more reasons to incorporate mobile into your strategy.
Convinced Yet? We hope so.
How do you incorporate mobile marketing?
Once you understand the different ways you can make mobile work for your business, it becomes easy to implement!
If you are using GreenRope, you are able to easily create mobile optimized websites. Other website builders typically allow you to build mobile versions as an upgraded feature.
Making it easy for your customer/lead to navigate your site on their mobile will keep them there longer and illustrate your commitment in giving them the best possible online experience.
*Remember: Once they have opted-in via text, send them a confirmation text message letting them know they will be receiving messages from you in the future.
SO, there you have it, a full explanation of how you can implement mobile marketing into your strategy. With the right tools in place and the proper planning, your business can increase sales and enhance your customer experience.
GreenRope has the tools necessary to start your mobile marketing today! Attend one of our mobile marketing webinars to find out more!
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