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CRM people

We are strategists, developers, marketers, technology gurus, and people who believe in helping you succeed. But, most of all, we are one unit, one team, and one family who works together to listen, create, and partner with inspiring businesses around the world. Meet our team.

Lars Helgeson,

GreenRope's CEO is an accomplished speaker and writer, and his passion is helping small businesses and nonprofits. In his spare time, Lars loves taking Little Buddy for long walks, surfing, snowboarding, and playing ice hockey. Learn more on his bio page.

View Speaking Bio
A letter from our Founder

Bjorn de Boer,

Bjorn is the Chief Operating Officer and makes sure that everything gets done as well as keeping his associates and our clients happy. He enjoys his family, learning and creating, playing bass, cycling, fishing and Baja Mexico.

Lyle Hopkins,

Lyle is the Chief Technology Officer and oversees all development in the company. He is a dedicated student, spending much of his spare time studying- When he isn't studying, he's teaching kickboxing.

Alessandra Gyben,
Marketing and Implementation Director

Alessandra manages the day-to-day efforts of the marketing team. She specializes in content marketing, social media, lead nurturing and marketing automation process. Alessandra has been with GreenRope for over 7 years. She currently lives in the Reno/Tahoe area, enjoys skiing and other outdoor activities when she isn't working on new and creative marketing strategies.

Matt Stewart,
Sales Manager

Matt is one of our Sales Managers and helps introduce the GreenRope platform to potential incoming/excited new clients. He loves sports and is a big Seattle Seahawks fan. He also enjoys traveling and spending time with family and friends.

Ryan Bahl,
Creative Director

Ryan's day-to-day operations include managing all creative aspects, website and UI/UX development. When he's not working Ryan is off playing hockey somewhere and trying not to lose any teeth.

Christopher Ramirez,
Staff Accountant

Chris is GreenRope's Accountant and loves crunching the numbers year-round. When he's not working he loves going to concerts, hanging out with family and friends, and enjoying some craft beer.

Ian Cuatico,
Director of Services and Support

Ian has been part of the GreenRope team supporting clients and working closely to ensure that every client is successful in using the platform, as an advocate and now Director of Services. Ian enjoys strategizing the best methods to get the job done! A strong background in advocacy roles and success roles and a well rounded positive attitude allows Ian to keep an upbeat role with us.

Madison Potter,
Marketing and Implementation Coordinator

With a background in Marketing, Madison is passionate about how utilizing the right tools will strengthen your brand and attract the right clients. Solving complex problems is always a welcomed challenge. Her consultative approach and diverse platform knowledge helps boost confidence and usability among our clients and team.

Diana Kohan,
Client Services Manager/EMEA Sales

Diana is a Client Services Manager and loves to help people and make them happy. She graduated with an honours degree in International Management from the Belarusian State University. She enjoys dancing, swimming and spending time with her big family. She has a special ability to mirror write.

Hunter Ricci,
Client Services Manager

Hunter is one of our Client Services Managers. He has a strong interest in branding and creative problem solving. Hunter hopes to pursue a Master's of Business Administration within the coming years.

Valentina Voloshyna,
Client Services Manager

Valentina leads a healthy and active lifestyle. She goes to the gym three times a week and for 7 years has practiced martial arts. She enjoys going for walks and riding bikes. She likes art too. She often visits theatres, cinemas, and attends concerts. She is interested in mental development and does so by reading. She adores travelling and it helps to broaden her horizons.

Vickie Reilly,
Technical Support Manager

Vickie has a strong background in software support and training, as well as technical writing. She is a dedicated customer advocate who always pursues the best ways to explain software functionality. She enjoys spending time with her family here in San Diego and in Nashville and loves live music. Other interests include movies, baking, and trivia. Although she has her own dogs and cat at home, she still has a tendency to enthusiastically greet every single dog she encounters. Doggo!

Virginia Garcia,
Client Services Manager

Virginia is the newest member of the GreenRope Family. She has a strong background in customer service and management. She is quick and eager to learn just about anything that is thrown at her, and when she is not working she is immersed in all different forms of art with her cat.

Melissa Filich,
GreenRope Certification Program Manager

Melissa has been with CoolerEmail since 2005. In that time she has held different titles but client support has always been her priority, helping clients with all aspects of their accounts.

Jill Dimel,
ISP Relations Manager

ISP Relations Manager by day, soccer mom by night. Jill specializes in getting emails delivered to the inbox and kids delivered to the soccer fields!

Tom Suchy,
Software Developer

Tom develops systems and automates tech operations at GreenRope. Music permeates Tom's work - his metrics set the tempo, his servers create the rhythm, his automation plays the chords that drive the melody of his code. When he's not doing development or operations, he's writing fiction or playing guitar and fretless bass.

Todd Wade,
Software Developer

Todd started at GreenRope in January 2014 as part of the mobile and backend development teams. He has been building web apps for over 10 years. Perl programming is not only his career, but his hobby as well. He has attended 7 YAPC conferences to date and participates in the local and global perl communities. His other hobbies include visiting local dog parks with their family dog and attending family community events.

Little Buddy,
Human Resources


Head of Security

Throw the ball!!

Are you interested in joining our team? Email careers@greenrope.com with your resume.

  • Crowd Reviews Review GreenRope on G2 Crowd G2 Crowd High Performer Inc 500 Badge SaaSworthy SaaSworthy Award Crozdesk CRM Leader Get App Badge
  • Better Business Bureau Trustradius CRM Platform review Trustradius CRM Platform review Top SEOs Best in Search SaaSworthy Award Capterra Reviews
  • M3AAWG Privacy Shield Framework Verified Authorize.net Merchant
  • CRM For Dummies on Amazon Critically acclaimed
    CRM For Dummies
    by Lars Helgeson, CEO of GreenRope

  • As seen in Aspire Magazine ZD Net Venture Beat Small Business CRM Forbes
  • As seen in Customer Think Fine Magazine Read / Write Web CRM.com Discover CRM