GreenRope vs LeadSquared

LeadSquared offers two separate packages that when combined make up their Lead Conversion Platform, plus their Conversion Prediction currently in Beta. A powerful platform, but still lacking in features that a sophisticated business would want to effectively manage their organization as a whole. That being said, if you want all of their features, you must purchase both their Sales & Mobile package along with their Marketing package to access all their tools together. These two together start at $225/month but goes up with each user you add to the platform. Again, since you will want your sales, marketing, and customer service teams on board, you can find yourself with a much greater total cost of ownership than initially expected. GreenRope includes all of these tools under one subscription price so you have all the tools right at your fingertips at no additional cost.

Feature GreenRope LeadSquared (Marketing Automation Basic Package)
Setup Fee $399 Account Set Up (includes 3 hours with Client Services Team and a Success Coach) None
Price (based on 10,000 contacts) $399 $200/month
Free Trial Included 14 days
Monthly Emails Unlimited Included
Users Unlimited $25/month per user (Sales+Mobile CRM Lite) or $50/month per user (Pro Plan)
Customer Relationship Manager (CRM) Included $25/month per user (Sales+Mobile CRM Lite)
Lead / Opportunity Management and Tracking Included $25/month per user (Sales+Mobile CRM Lite)
Lead Scoring Includes scoring demographics, custom fields, and activities (email, website, forms, tickets, etc.) $25/month per user (Sales+Mobile CRM Lite)
Predictive Analytics Included Requires Both Sales+Mobile CRM lite and Marketing Automation Pro Plan)
Realtime Alerts Included Requires Both Sales+Mobile CRM lite and Marketing Automation Pro Plan)
Realtime Social Collaboration Included Not Available
Email Targeting Included $50/month per user (Pro Plan)
Email Tracking Included $50/month per user (ProPlan) or $25/month per user (Sales+Mobile CRM Lite)
Email Templates Included $50/month per user (Pro Plan)
Surveys Included Not Available
Media File Sharing & Storage Included (1 GB) Included (500 MB)
Public Asset Library Included, with preview and automation Not Available
Event Registration Included Not Available
Project Management Included Not Available
Accounting / Financials Included, with invoices and quotes, and with built-in payment processing Not Available
Ticketing System Included Not Available
Public & Private Wiki Tools Included Not Available
Integrated Social Media Manager Included Included
Website Tracking with Campaign Filtering Included, and with CRM integration Included
Website / Landing Page Builder Included, also allows for personalized webpages, includes SEO tools Included
Free SSL with Websites Included Included
Online Stores / Shopping Cart Abandonment Includes automation based on purchases or abandonment, and in-depth reporting Not Available
Lead Capture / Web Forms Included, with auto-responders, logic, automatic contact research, progressive profiling, and CRM integration Included
Blogging and SEO Tools Included Not Available
CRM and Marketing Workflows Included Included
Booking Calendar Included Not Available
Contact Research Included Not Available
Mobile Marketing $1.20 phone number/month

1.2 cents/SMS and 3 cents/MMS

Included inbound call manager with text-to-speech, caller recognition and CRM integration

Included click-to-call with automatic CRM integration

Opt-in available through SMS if not already in the CRM and capabilities to market on responses

SMS and MMS messaging included for sending text messages or picture messages

Automated voice message delivery (recorded file or text-to-speech) with response capture

All SMS, MMS, and Voice functionality is connected to GreenRope's automation engine (journeys and workflows)
Not Available
Mobile App Included $25/month per user (Sales+Mobile CRM Lite)
Rank in Independent Red Pill Email Marketing Study #1 Did Not Qualify
Lead Risk Assessment for Tickets and Forms Included Not Available
Click-to-Call Capability Included Not Available
Free Third-Party Integrations Included Not Available
Campaign and Affiliate Tracking Included Not Available
A/B Testing Included Not Available
Learning Management System (LMS) Included Not Available
Drag and Drop Marketing Automation Builder Included $100/month per user (Super Plan)
Global Action Map Included Not Available
Data Privacy Framework Included Included
Document Management Included Included
Digital Document Signing Yes, and also third party integration Not Available
Proposal Generation Tools Included Not Available
Custom Objects Included Not Available
Customer Portal Included Not Available
Support Team In-house No Phone Support, Email only or $100/month per user (Super Plan)
Organizational Charts Included Not Available
Inventory Control Management Included Not Available
Multi Tab Application Included Not Available
Data Backup Plan 3 years Not Available
Push Notifications Included Included, but requires integration
GDPR Compliant Included Included
Contact Research Included Not Available
Integrated AI Features * Included Included
Personalized AI Chatbot Included Requires 3rd party integration
Voice Recognition Connected to AI Included Not Available

* AI is used for helping users to personalize messaging, evaluate the most effective way to contact people and businesses, predict the behaviors and trends that will create more customers, and generate meaningful content. Our AI Dashboard Assistant and AI Relationship Summary deliver valuable insights that allow you to multitask while hearing important account details aloud. Voice recognition connected to AI allows you to navigate your account with simple voice commands. GreenRope’s AI Chatbot allows you to automate customer service through your website and SMS.