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GreenRope vs Contactually

Contactually has traditionally been positioned to be a one-stop solution for the real estate professional, however they do not include a full suite of tools needed to effectively manage a growing business. Contactually does offer premade marketing templates and a system designed to perform basic sales and marketing functions, while providing a straightforward approach to data management, but falls short if you’re looking for anything more. When competing against GreenRope and its vast functionality along with our custom objects feature, Contactually is limited in its capabilities to successfully manage both sales and marketing. GreenRope’s custom objects, a highly valuable tool for real estate professionals as well as a multitude of other industries, enables users to further customize their CRM and data to better support their business initiatives. Contactually’s lack of advanced data customization as well as additional functionality, such as email, drives up the base user price, significantly increasing the total cost of ownership.

Feature GreenRope Contactually
Setup Fee $399 Account Set Up (includes 3 hours with Client Services Team and a Success Coach) None
Price (based on 10,000 contacts) $349 $399/month per user
Free Trial Included 14 days
Monthly Emails Unlimited Included
Users Unlimited $399/month per user
Customer Relationship Manager (CRM) Included Included
Lead / Opportunity Management and Tracking Included Included
Lead Scoring Includes scoring demographics, custom fields, and activities (email, website, forms, tickets, etc.) Not Available
Predictive Analytics Included Not Available
Realtime Alerts Included Included
Realtime Social Collaboration Included Included
Email Targeting Included Limited
Email Tracking Included Limited
Email Templates Included Included
Surveys Included Not Available
Media File Sharing & Storage Included Included
Event Registration Included Not Available
Project Management Included Not Available
Accounting / Financials Included, with invoices and quotes, and with built-in payment processing Not Available
Ticketing System Included Not Available
Public & Private Wiki Tools Included Not Available
Integrated Social Media Manager Included Not Available
Website Tracking with Campaign Filtering Included, and with CRM integration Not Available
Website / Landing Page Builder Included, also allows for personalized webpages, includes SEO tools Not Available
Free SSL with Websites Included Not Available
Online Stores / Shopping Cart Abandonment Includes automation based on purchases or abandonment, and in-depth reporting Not Available
Lead Capture / Web Forms Included, with auto-responders, logic, automatic contact research, progressive profiling, and CRM integration Not Available
Blogging and SEO Tools Included Not Available
CRM and Marketing Workflows Included Included
Booking Calendar Included Not Available
Contact Research Included Included
Mobile Marketing $1.20 phone number/month

1.2 cents/SMS and 3 cents/MMS

Included inbound call manager with text-to-speech, caller recognition and CRM integration

Included click-to-call with automatic CRM integration

Opt-in available through SMS if not already in the CRM and capabilities to market on responses

SMS and MMS messaging included for sending text messages or picture messages
Not Available
Mobile App Included Included
Rank in Independent Red Pill Email Marketing Study #1 Did Not Qualify
Lead Risk Assessment for Tickets and Forms Included Not Available
Click-to-Call Capability Included Not Available
Free Third-Party Integrations Included Not Available
Campaign and Affiliate Tracking Included Not Available
A/B Testing Included Not Available
Learning Management System (LMS) Included Not Available
Drag and Drop Marketing Automation Builder Included Not Available
Global Action Map Included Not Available
Privacy Shield Included Not Available
Document Management Included Shared public library
Digital Document Signing Yes, and also third party integration Not Available
Proposal Generation Tools Included Not Available
Custom Objects Included Not Available
Support Team In-house Limited
Organizational Charts Included Not Available
Inventory Control Management Included Not Available

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